PLAN YOUR BUSINESS

If you don't know where your business is going, you sure won't get there. So before you
invest your time, money and sanity, think through in detail what the biz will do: what
obstacles you'll face; how much $ it'll take, and what you'll make. Mapping out your biz plan
on paper will help you see the real picture (like will this bring home the bacon?). And a
business plan is a "must have" if you'll be courting investors or lenders. Helpful Steps to
keep you focused

Set Goals
Goals are like road maps. If you are planning to visit a new place and don’t grab a road map
of the place with you, most certainly, you will have difficulties in finding the place. A written
goal will give you a clear idea of what exactly you would like to achieve. Goals also give you
a sense of control over your directions.
Goal should be Specific: I would like to become a better online businessman is not a goal. It’
s a mere statement! Goals should have clear, substantiated and detailed target!
Goal should be measurable: I would like to get 100 thousand new visitors to my site within
six months is a specific and measurable goal.
Goal should be realistic: I want my site to become like Yahoo! within one year is probably a
unrealistic and impossible goal.

If your goal is too easy to achieve or an impossible one to reach, you will soon loose interest
in it. Make sure that your goal is high but attainable.

Set a deadline: Each of your goals should have specific deadlines for their achievement.
Create a detail plan of action: List every action you have to take in order to achieve a
certain goal.

List obstacles: Write down all the obstacles that you might encounter o­n your way to
reach this goal. Each time you overcome an obstacle from your list, you will feel good about
yourself. This will work as a motivation for you to continue.

Make Lists:
While developing your plan of actions for your goals, make two basic lists, a comprehensive
master list and a more specific daily to do list.
The master list is a single ongoing list of all things that you plan to do in order to achieve
your goals. It does not matter whether it is a major goal achieving work with a year long
continuation or a small urgent task you need to finish today. Whenever you have come up
with a task that you have to do, you add it to your master list.
Each evening create a specific daily to do list for the next work day. Make sure that this list
is not too long; and all tasks of this list can be finished within the next working day. If some of
the tasks, however, remain untouched at the end of the day, just roll them over to the next
day’s list.
To use this list effectively you have to distribute your tasks according to their priorities.

Remember Priorities:
Since it is impossible to predict whether you will be able to finish all the tasks from your list in
one day, and since some of the tasks are more important than others; you should prioritized
the tasks according to their importance in achieving your goals.
To develop a priority-based to do list, write all the tasks you are planning to carry out the
next day. Go through the list carefully and mark each of them according to their priority: A to
be the most important and D to be the least important tasks of the list. Reconstruct the list
according to the assigned priorities.
Start working form the task number one from you list and go down accordingly. This priority-
based to do list will be able to guarantee the followings:
~ You will know which tasks should be carried out first
~ You will always have a comprehensive to do list, allowing you to focus on the things that
you need to.
However, make sure that you don’t have more than three tasks with highest priority. As too
many high priority tasks will keep you under stress and will constantly distract you from the
job at hand.

Focus on one Thing
To be successful in any field you need to have many qualities. The ability to focus on the
tasks of highest priority and continue working on them until you bring them to their logical
end is one of the vital skills of success. Many people of mediocre abilities achieved great
success thanks to just this one single quality.
Step-by-Step guide for effective web site business planning.

1. Decide what service or product you are interested in selling.
2. Research the broad market you will be exploring.
3. Research the specific market you will be developing.
4. List your top 10 competitors
5. List your top 10 Affiliates/Joint Ventures
6. Decide which marketing strategies you will use to promote your product/service.
 Affiliate
 Banner
 List Rental
 SEO
 Pay-per click
 Newsletter
 Mailing List
7. List all of your costs including labor to get your site off the ground.
 Products
 Web Design
 Web Hosting
 Marketing
 Maintenance
 Set up fees (payment processing, etc.)
 Email- opt In services
 All others…

8. What are your sites main goals
 One time sale
 Lifetime value of customer
 Maximum profitability at the onset
 Acquisition of names

Internet Resources to help your start a business plan model

Domain Name Search
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Email Marketing:
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Demographics & Stats

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Search Engine Optimization Software & Services

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Search Engines

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Affiliates
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Credit Card Processing
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Shopping Cart
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Easy guide to creating your OWN customized, money-making website with Dreamweaver.

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Merchant Account:
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Keywords:
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